The One Page Wonder Toolkit

aka: your post-workshop HQ

01 - Get the Template

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No pressure. No commitment.

Fill out this form to get the One Page Wonder template:

02 - Framework Overview

The Essentials - don’t skip these sections:

  • Job:

    • Grab attention, explain what this is, and why they should care—fast.

    What to include:

    • A bold, benefit-driven headline (keep it short and attention grabbing)

    • A subhead that gives a little more context (what this is, who it’s for)

    • A single call-to-action button (don’t clutter it—yet)

    Visuals: 

    • Use a friendly photo of you (no LinkedIn headshot vibes) or a clean mockup of what they get—they’re here for clarity, not mystery.

    Pro tip: 

    • Write this like your reader is half-distracted and low-key skeptical. Lead with clarity, not cleverness.

  • Job:

    • Clearly explain what they’ll get, and why it matters.

    What to include:

    • A short intro sentence that says what the thing is (in plain English)

    • A benefit-forward bullet list (each one should make them go “oooh”)

    • A second CTA button for people who are already sold

    Visuals: 

    • Pair your benefit bullets with icons or a simple “what you’ll get” visual  (but only if it helps)—make it feel skimmable and satisfying.

    Pro tip: 

    • Write this like your reader is half-distracted and low-key skeptical. Lead with clarity, not cleverness.

  • Job: 

    • Give them a reason to believe you (without writing a résumé).

    What to include:

    • A short blurb about you and why this exists

    • Show them you understand what they’re dealing with - and how your thing solves for it.

    Visuals: 

    • Add a friendly face photo of you - casual is better than ‘Linkedin headshot’ vibes

    Pro tip: 

    • This is the “I’ve got you” energy—not the “I’m an expert, look at my credentials” energy. Keep it warm and human.

  • Job: 

    • Share success stories to build trust.

    What to include:

    • Wins, results, or client testimonials if you’ve got them

    • NOTE - if you don’t have these yet, you can skip this section

    Visuals: 

    • Add screenshots if you’ve got them

    Pro tip: 

    • Even one well-placed quote from someone who felt seen or supported can go a long way.

  • Job: 

    • Catch the skimmers. Some people scroll fast, so give them another jump-in point.

    What to include:

    • Another CTA button with slightly different phrasing

    • Optional 1-liner reminder of the offer (“One page, done right. That’s it.”)

    Visuals: 

    • No image needed—just a clean, bold button on a contrasting background color 

    Pro tip: 

    Repeating your CTA isn’t annoying—it’s generous. You’re giving people permission to act when they are ready.

Optional - high-impact extras:

  • Job: 

    • Help them visualize what they’re getting in a tidy little package.

    • NOTE - only include this if it makes sense for your offer… if it’s one pdf checklist, skip this section… if there are a few deliverables, go for it.

    What to include:

    • A clear list of what’s inside, what happens next, or how it works

    • Optional: a visual list layout or icons

    • CTA button (yes, again—some people decide right here)

    Visuals: 

    • Grid layout, icons, or a styled checklist makes this section land harder than plain text. 

    Pro tip: 

    • Think of this as the “what’s in the box” moment. Make it feel like they’re unwrapping something good.

  • Job: 

    • Answer the unspoken “but what if…” questions in their head.

    What to include:

    • 3–5 short, honest questions and answers

    • Focus on the real stuff: tech fears, time, “is this for me?”, what’s included

    • Keep the tone casual, like you're replying in a DM

    Visuals: 

    • No images… keep it simple and reduce visual clutter—tiny icons optional, but not necessary. 

    Pro tip: 

    • If you’ve said, “People keep asking me…”—this is where that answer goes.

  • Job: 

    • Help your people self-select and feel seen.

    What to include:

    • A “this is for you if…” list that hits your dream client’s vibe

    • Optional: “not for you if…” for spicy boundary-setting energy

    Visuals: 

    • A vibe-y background is all you need—let the specificity of the copy be the star. 

    Pro tip: 

    • The more specific this is, the better. If someone reads this and says “oh my god it’s like you’re in my head”—you nailed it.

  • Job: 

    • Gently close the loop and nudge them to click the dang button.

    What to include:

    • One final reframe of the offer or its value

    • CTA button with a bold but friendly phrase

    • Optional: soft urgency line (“Start today, done by the weekend.”)

    Visuals: 

    • Keep it clean and high-contrast. One strong button, one short line of encouragement, and nothing else. 

    Pro tip: 

    • Don’t introduce anything new here. Just reinforce what they already know—and give them permission to go for it.

03 - Example Pages

coming soon!

04 - Questions?

Ask me anything - I’ll respond by email!

05 - Submit Your Page

Built your One Page Wonder? I’d love to see it.

Submit your page here and I’ll feature it in the inspo gallery!